Performance Marketers focus on generating authentic interest from your readers.  If first impressions last, then getting your copy right is key to starting good business relationships. Performance Marketers™ lead you through a simple, step-by-step, proprietary inquiry process that answers the four most important questions in high performance copy generation.

Our process

Do you need a corporate brochure, sales letter, e-newsletter, event invitation, or something similar? We help you get to the point, fast. First, we learn how your sales representatives close a sale. Then we work backwards to the initial contact or event that generates the sales lead. We then write your copy piece in such a way as to sell the next step such as obtaining a sales lead. By collaborating with you and your marketing team, Performance Marketers™ create copy that is right for your situation, your goals, your target audience, right now.

Performance Marketers copy can be written for any of the following purposes:

• Corporate brochures
  
• Web site copy
• Fax, mail out, e-newsletter and SMS media.
• PR releases
• Tender documents
• Recruitment advertisements

• De-clutter and realign your key messages underneath your business objectives.
• Strengthen relationships with your existing customers
• Secure sales appointments with qualified prospects
• Nurture relationships with long-term prospects
• Introduce new products and services to your customers
• Invite clients to your event
• Survey your clients
• Announce a sale or special offer
• Win back inactive customers